Project Smitten

I'm loving every bits of this new magazine! Saw this new magazine at the newsstand and was attracted by its name - Smitten. Curious to know what's it about, I picked it up and glance through the cover and saw that this copy is their debut issue and topics looks pretty interesting.

Project Smitten is the name of the magazine. (Smitten reminds me of kitten. Small, cute, playful, fun, pretty and mischievous!)

Flipping through the pages of Smitten and I'm greeted by the faces behind Smitten. In Smitten picks, the key ladies in Smitten share they favorite picks for the month. This gives me, as a reader, feel closer to the magazine as I'm able to match the names to faces. Loving this!

Every page you flip to, you'll find the trendiest and uber stylish fashion. Best of all, they show you exactly where you can get them! Even the cute little puppies.

Another section I love is the spy section - spy now and smitten spy. You'll be able to find rare finds and hidden treasures locally, internationally and in the www in these sections.

The smitten decorate pages are also one that I simply adore! I love everything pretty, cute, quirky and cool. Decorate now shows you where you can find these cool stuff to add on to your collection. Great pages to flip through if you're considering buying unique gifts for your friends.

Smitten is one mag that I'm so going to subscribe!

Oh, did I mention about the Smitten Society card that gives you great discounts during the Smitten Shopping Week? Go grab a copy of smitten to find out!

*****Updated 6 Jan 2008***** Was delighted to have received my first subscribed delivery from Project Smitten (Jan/Feb08) this morning at my doorstep. Since I’m at my CNY shopping mood, I quickly flipped the pages and see what they’ve in store for us. Spotted a “Hot Buy” of a bag organiser from M)phosis on page 55 of this issue and wanted to get one for myself. Went shopping at Bugis Junction and stopped by M)phosis to ask if they’ve stock for it. Looks like, I’m not the first who was there to ask about this bag.

The salesgirl asked which magazine I saw this bag in and told me that the bag I was looking for was from months ago! They no longer carry it! I asked if they’ll be bringing in more, she said it depends.

I was quite upset that this thing happened. Why does a fashion magazine publish a product that was already not on sale? I was very pleased with their content once. But after this incident, and many other which I’d heard (from their facebook group), I guess they’ve got to improve a lot more to gain back the trust from existing subscribers and attract new ones.

Dropping my 5 stars rating to 3.