Smiggle (Jem)

Nowadays, Smiggle is everywhere.... gone were the boring school days and say Hi to pop coloured stationeries with rubber cases that could hold anything including your phone and everything else precious.

This outlet at Jem is pretty easy to locate, matter of fact there is another outlet at JCube close by, if it gets too crowded here, you can just move to the other side, like a 5 mins walk away.

Love the pretty colours and the neat arrangement of the products. Lightings is ample and we could really see the hues and the 3D printings extra clear. The items are well priced though $3 for a snail looking pencil sharpener is a little too expensive by me, it is well made and look like could last for a reasonable period of time.

Great for gifts though you may not get gift wrapping when its crowded, you could always opt to buy a gift box or ask for an extra paper bag, so one acts as the wrapper then other a bag to hold. We bought a few items here, mainly coz when the kids came in while the merchandize placed easily reachable by these short kids, once they got hold of it, its difficult to pry open their fingers to get the products out.... Its usually easier to take out your wallet and make payment.

Though there are other stationary shops around like Cotton On franchised and NBC, none is like SMIGGLE. Pretty, friendly and made so yummy like a lollipop.... Love the colour, the smell and the well thought low table child marketing.

Price: 4/5 Merchandise: 4/5 Variety: 4/5 Quality: 4/5 Service: 3.5/5

Will I return: YES but not with kids

Will i bring my friends: YES and will advise them not to bring their kids unless they are feeling unnecessarily rich :)